Eight checks, done by hand for your business.
Your form, booking or call button, what happens after someone clicks, and whether you can tell where each enquiry came from.
Speed, layout and message on the phone in someone's hand. Whether it says clearly what you do, who for and why you.
Your real positions on the searches that matter and who is above you. If you share Search Console, what is already working.
Whether ChatGPT, Perplexity and Google's AI answers know you exist, shown live on the call.
The listing most local customers see first, checked against what actually wins the click.
Instagram, Facebook and LinkedIn as a customer sees them before they get in touch. Do they back up the website or work against it?
Structured data and the files Google and AI crawlers read. Do they understand what you do, or are they quietly locked out?
Prioritised fixes with honest projected impact. The first things we would do, yours to keep either way.