An AEO agency that gets you named by ChatGPT.
We make your business the answer AI tools give: ChatGPT, Google AI Overviews, Perplexity and Claude. And because AI tools read what Google ranks, we do your SEO in the same retainer. You deal with the people who own the agency.
Guild Floors: first website enquiry from ChatGPT, six days after launch.
AEO, GEO, ChatGPT SEO.
One job, three names.
Answer Engine Optimisation means getting your business named inside AI answers. Some agencies call it GEO, AI SEO or ChatGPT SEO. The work is the same. What is GEO? →
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A site AI tools can read. Clear structure, structured data, and an llms.txt file that tells them who you are.
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Answers to the questions your customers ask. Written so an AI tool can quote them, and so Google can rank them.
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Proof AI tools can check. The same name, address and details everywhere, plus reviews and mentions on sites they trust.
What it looks like
when it works.
Two clients, two kinds of result.
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Guild Floors, Bishop's Stortford. New name, new site, then SEO and AI search every month. The first website enquiry came from ChatGPT six days after launch. £106,500 of leads in the first four weeks. Read the case study →
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Petite Ink Academy, Essex. A website rebuild, then SEO and AI search: 9 to 174 Google clicks in the first month. Read the case study →
Three tiers. Pick by
how much you want done.
Every tier covers Google and AI search together. No setup fee. Three-month minimum, then 30 days' notice. Every engagement starts with the free audit. See exactly what's in each tier →
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Visibility Monitoring, £300/mo. We watch Google and AI tools for you and report every month in plain English.
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Visibility Growth, £500/mo. Everything in Monitoring, plus a new article and the month's top fixes shipped. Most clients start here.
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Search Partner, £900/mo. Twice the output, plus competitor tracking and enquiry tracking from AI traffic.
Why owners pick us over
a specialist AEO firm.
Compare us with the rest of the market in our guide to UK GEO and AEO agencies.
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SEO and AEO in one fee. AI tools lean on what Google already ranks, so splitting them across two agencies pays twice for the same work.
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We do the work, not a checklist. Monitoring-only tools tell you what's wrong. We fix it, and every report lists what we changed.
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Built for owner-led businesses. Clinics, trades, academies and studios, not enterprise brands with a content team.
From audit
to being named.
Four steps, and you only pay for the ones after the call.
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Free audit. We check where you show up on Google and in ChatGPT, live, and what's stopping AI tools naming you.
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A 30-minute call. We go through it together and agree what's worth fixing.
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Foundations. Structured data, llms.txt, your Google Business Profile, and the pages AI tools need. Month one of the retainer.
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Every month. New answers, fixes shipped, mentions built, and a report you can read in five minutes.
AEO, in plain English.
If your question isn't here, ask it on the audit call.
What does an AEO agency do?
An AEO agency makes your business the one AI tools recommend. That means fixing how your site reads to machines, writing answers to the questions customers ask, and building the outside proof AI tools check before they name anyone.
How do I get my business recommended by ChatGPT?
Make your business easy for ChatGPT to find, read and check. That means being in Bing's index, a site with clear structured data, the same details on every listing, reviews and mentions on sites it trusts, and pages that answer the questions your customers ask. That's the whole of AEO. The six steps, in full →
Is AEO the same as GEO or ChatGPT SEO?
Yes. AEO (Answer Engine Optimisation), GEO (Generative Engine Optimisation) and ChatGPT SEO are three names for the same work. The same fixes help ChatGPT, Google AI Overviews, Perplexity and Claude.
Do I still need SEO?
Yes. AI tools often pull from pages Google already ranks, so good SEO comes first. That's why every tier covers both.
How long does AEO take?
AI search usually shows movement within about 90 days. Google takes longer, often four months to a year. Guild Floors had a ChatGPT enquiry in six days, but that was the fastest we've seen, not the norm.
How much does an AEO agency cost in the UK?
UK AEO retainers run from about £99 a month for monitoring to several thousand for enterprise work. Ours are £300, £500 and £900 a month, covering Google and AI search together. See the UK price bands →
Can you guarantee ChatGPT will recommend us?
No, and be wary of anyone who does. We show you what AI tools say about you today, what we changed, and what moved, every month.
Do you work outside Hertfordshire?
Yes, across the UK. We're based in Bishop's Stortford and most clients never meet us in person. Where we've done the work →
Find out what
ChatGPT says about you.
A free audit of your business on Google and in AI tools, walked through live.
Or email: hello@sorttheclicks.com